Case Studies

Client: Diageo GB
Product: Sheridans
Brief: Co-ordination of mass sampling campaign for Sheridans liqueur
Action: Nationwide campaign over 1200 sampling days, sampling Sheridans in-store.
Client quote: "The Red Agency has made the Christmas Off Trade sampling programme as hassle-free a programme as possible. The greater efficiencies delivered this year have really paid off for us in terms of maximising the number of days from the budget. I'd recommend them to any Brand looking to sample in this arena."

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